%201.webp)
.avif)
.avif)
August 17, 2024
Business
TAM vs. Target
As you review your marketing plans, terms like Total Addressable Market (TAM) and Target Market may surface in your planning, and you could be tempted to use them interchangeably.
Business Growth Mastermind & Exit Insights
Articles for Business Owners
Stay ahead with practical guides on scaling, leadership, and exit planning. Learn how $1M–$20M AEC industry leaders increased valuation, prepared for sale, and built businesses that thrive without them.
August 14, 2024
Business
How to Get Your Customers to Pay for New Ideas
There is never enough money to invest in developing products when you’re running a self-funded business. When you’re running your company out of cash flow, most of your resources go into selling your existing products and services, leaving little left over to fund your new product ideas.
August 13, 2024
Business
3 Ways to Create a Valuable Culture Inside Your Business
Many factors drive your company’s value, but perhaps the most important is how your business would perform without you.
.webp)
.svg)
