
5 Strategies for Identifying Innovative Candidates to Replace Yourself as Founder
In 2012, Jaclyn Johnson founded Create & Cultivate, a media company that educates and inspires women to succeed in business.
Free Tools, Articles, and Insights
Designed for $1M–$20M AEC businesses ready to grow, scale, and prepare for exit. Start with the free Value Builder Assessment to discover your business’s true worth.

Start with these essentials
These are the most-used resources by CEOs and founders planning growth or preparing for exit. They’re free, practical, and proven.
.avif)
Take the first step: download a free Value Builder ebook and learn how to increase your company’s value by up to 71%.
.avif)
Plan your exit years in advance — or months before. This guide shows you the smartest moves for your timeline.

Discover what personal freedom really means for business owners. Uncover the key metric that drives both company value and personal freedom.
Business Growth Mastermind & Exit Insights
Stay ahead with practical guides on scaling, leadership, and exit planning. Learn how $1M–$20M AEC industry leaders increased valuation, prepared for sale, and built businesses that thrive without them.

In 2012, Jaclyn Johnson founded Create & Cultivate, a media company that educates and inspires women to succeed in business.

There’s a downside to treating your company like your piggy bank. Co-mingling personal and business expenses while letting other costs go unchecked may help you reduce taxes in the short term but could end up costing you more in lost value when you decide to sell your business. Instead, keep your P&L “PURE” to jack up the value of your business.

You know gross margin impacts your profit, but have you considered the impact it has on the value of your company?
Business Growth Mastermind & Exit Insights
Stay ahead with practical guides on scaling, leadership, and exit planning. Learn how $1M–$20M AEC industry leaders increased valuation, prepared for sale, and built businesses that thrive without them.



Learn On the Go
Short, powerful content from Franne covering valuation clarity, growth frameworks, and how to exit proud — not panicked.
Learn On the Go
Short, powerful content from Franne covering valuation clarity, growth frameworks, and how to exit proud — not panicked.

In this deeply personal talk, Franne draws strength from her breast cancer journey, offering lessons on resilience, recovery, and renewal.

Franne reveals her personal N.E.R.V.E.S. framework for staying calm, confident, and courageous in both leadership and life.

A quick look at how Franne helps business owners grow, scale, and sell—transforming stress into strategy and chaos into clarity.

Get a glimpse of Franne’s dynamic show, featuring real stories from entrepreneurs who turned challenges into significant results.

Franne highlights key lessons from her book Significant! From Frustrated to FranneTastic, inspiring entrepreneurs to lead with greater purpose and confidence.

Franne shares powerful, thought- provoking questions that help CEOs gain clarity, courage, and direction for their next big move.

Franne breaks down the five essential Ps every business owner must master to boost focus, productivity, and business growth.

Keynote Speaker Franne “FrannetTastic” McNeal. Demo Reel

Coach Franne “FrannetTastic” McNeal
Learn On the Go
Short, powerful content from Franne covering valuation clarity, growth frameworks, and how to exit proud — not panicked.

Hear Franne share practical tools and proven strategies that help business owners plan smarter, increase profits, and prepare for a successful exit.
.webp)
Listen as Franne shares how to turn stress into strategy, helping growth-minded CEOs overcome challenges and achieve measurable business results

Franne explores how to create a company that thrives without you—turning founder dependence into freedom and long-term value.
Learn On the Go
Short, powerful content from Franne covering valuation clarity, growth frameworks, and how to exit proud — not panicked.
Explore Resources

Franne’s inspiring book, available in 3 languages, shows how resilience and strategy turn frustration into significant success.

From paralysis to purpose — how a moment of immobility taught me the power of integrity, intention, and starting small to grow something truly significant.
Resource FAQs
Most are free to access, including assessments, E-Books, and articles. Premium workshops and programs are listed on our Events page.
No. These tools help you scale now while preparing for a profitable future exit.
Begin with the Value Builder Assessment. It’s the fastest way to know your baseline and where to improve.
Your Smartest Next Step
In 15 minutes, you’ll know your valuation, your growth opportunities, and how to raise your company’s worth by up to 71%.